Undercurrent's Josh Spear Nominated to The Forum Of Young Global Leaders


New York, NY, March 23th 2009 – The World Economic Forum announced their 2009 nominees to the Forum of Young Global Leaders (YGL). We’re pleased to announce that Josh Spear, 24, a founding partner at Undercurrent, is one of the 230 young leaders selected from various business, government, academia, media, and non-profit organizations worldwide.

Undercurrent is a think tank based in NYC that provides digitally-focused strategic planning, ideation, measurement, training, and advisement to global brands ready to engage a new generation of human beings that were born digital. Spear is also recognized for his trend-spotting blog that has become a go-to site for tracking trends in art, design, sustainability, consumer products, travel, and the future of digital media and advertising. With a network of writers from around the world, Spear’s blog has become a trusted source for global trends. Spear serves as an advisor to several startups as well as global brands, and (when he catches his breath) is also on the Global Agenda Council for Marketing and Branding.

With all of that under his belt, it makes sense that Spear was selected from a pool of over 5,000 candidates to be one of the YGLs.  The YGL committee is chaired by H.M. Queen Rania Al Abdullah of the Hashemite Kingdom of Jordan and comprised of 31 international media leaders. Together they chose the nominees based on their past professional accomplishments, as well as for their potential to contribute meaningful perspective and advice on future global initiatives. For a complete list of all of the 2009 honorees, click here

“I'm truly honored to be a part of such an incredible group of individuals. This is an extraordinary opportunity to collaborate with some of the world's top young thinkers...to push our collective ideas forward and create meaningful change and impact on the world,” comments Spear on this honor. 

Spear and the other 2009 honorees join the broader Forum of Young Global Leaders (a group of just under 500 impressive individuals) to convene at summits, meetings and events to work towards finding solutions to the key challenges of today’s world.  Klaus Schwab, Founder and Executive Chairman of the World Economic Forum believes that, “…the Young Global Leaders represent the voice for the future and a catalyst for initiatives in the global public interest.” Spear’s addition to this leadership group is timely.

To request an interview with Josh Spear, contact Tiffany Markofsky at tiffany@27threats.com / 917.748.1138 or Nikki Laffel at nikki@27threats.com / 617.448.2744.  We’ll gladly set you up with a time to chat with Josh.


About Josh Spear: Josh Spear is an entrepreneur, a blogger, and one of the youngest marketing and communication strategists in the world. He’s a founding partner at Undercurrent, where his team develops strategies for deeper and more lasting relationships in the digital space, explores new measurement models for these emerging environments, and imagines the future of digital and mobile communication. In addition to Undercurrent, Spear is the publisher of trend-spotting blog, joshspear.com, which has a web of writers across the globe unearthing the latest on all pop culture fronts. He’s also an active advisor to many startups and global brands.

About The Forum of Young Global Leaders: Established in 2004 by Professor Klaus Schwab, The Forum of Young Global Leaders is a unique, multi-stakeholder community of the world’s most extraordinary young leaders who dedicate a part of their time to jointly address global challenges and who are committed to devote part of their knowledge and energy to collectively work towards a better future. Together the Young Global Leaders work to discover innovative solutions to today’s most pressing problems through various initiatives and work streams as well as catalyzing the next generation of leaders. 

27 threats

Undercurrent is represented by 27 Threats. Direct media inquiries to:

Tiffany Markofsky <tiffany@27threats.com> , Phone: 917.748.1138

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